Traction Records

A side project for a fictional brand. Traction Records is a record label that is concerned with the production, publication and distribution of music and accompanying merchandise and music videos. The brand focuses primarily on working with artists that produce Western, Folk and Country genres of music.

Macbook Mockup of Traction Website

Detailed view of Traction Records Webstore

Brand Guidelines for Traction Records Brand

Products Examples for Traction Records

Promotional Social Media Post for Brand-Led Music Festival

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